Digital printing is a method of printing from a digital file directly onto a variety of media. Unlike traditional printing methods, it doesn’t require printing plates, making it faster and more flexible, especially for short runs and customized jobs.
Traditional methods like gravure, offset or screen printing require printing forms and are more cost-effective for high-volume runs. Digital printing, on the other hand, enables on-demand printing, variable data, and quicker turnaround, making it ideal for small to medium volumes and customization.
Inkjet printing uses tiny nozzles to spray droplets of ink directly onto the substrate. It can print in high resolution and is widely used in both industrial applications and consumer-level printers.
Short setup times, cost-effective for low to medium volumes, personalization and variable data printing, high-resolution output, and flexibility in materials and applications.
Inkjet printing supports a wide range of substrates including paper, cardboard, textiles, ceramics, glass, metal, wood, and plastics (with appropriate inks or primers).
Commercial print products, packaging, industrial printing like décor, signage and displays, and personalized marketing materials.
Yes. With developments in print head technology, ink formulations and automation, digital printing is increasingly being used for industrial production in areas such as packaging, décor and textiles.
Modern inkjet systems deliver excellent print quality, often matching or exceeding traditional printing. High resolution and vibrant color reproduction are achievable.
It can be more sustainable: less waste, lower energy use for small runs, reduced chemical use, and waterless processes. Sustainability depends on ink and substrate choices.
It is cost-effective for short to medium runs, prototyping, and personalized printing. Setup costs are lower, though unit costs can be higher than in analogue printing for large volumes.
Yes, such as ink/substrate compatibility, maintenance needs, ink costs, and learning curve for digital workflow.
Trends include high-speed inkjet, customization, AI-driven control, sustainable materials, and hybrid printing.
Consider the type of application, print volume, print quality, compatibility with substrates, total cost of ownership, manufacturer support and integration requirements and your market.
Several major companies manufacture inkjet printing machines, serving a wide range of markets including industrial, commercial, packaging, textiles, and décor printing. Key producers include:Durst, Hymmen, K&B, Neos, Agfa
Running a digital printing machine requires pre-press and color management software systems to ensure consistent, accurate color reproduction across devices and media: Key producers include: AVA CAD/CAM, CGS Oris, Colorgate